Bayside started as a solo pediatric practice in Oakland in June of 1979, when Budd Shenkin, MD, hung out his shingle. No patients, and not a lot of experience yet. He spent the next eight years building a practice and learning to be a pediatrician. Then in 1987, Janet Perlman, MD, joined Bayside. They expanded to a shared office in Alameda that year, and two years later, they were joined by Charlie Woodard, MD. Two years after that, Beverly Estes joined them, becoming the fourth doctor at Bayside. In that year Bayside expanded to another office in Pinole. Over the following years, others joined the practice, and in 1995 the Walnut Creek office opened.
Up until this time Bayside had grown by simply establishing new offices. But in the late 1990’s we made practice acquisitions. First we acquired a small family practice in Berkeley, and moved it to where it is today, just around the corner from Alta Bates Hospital. Then we added a wonderful pediatric practice in Pleasanton and Livermore, which had been in existence for about 20 years. In subsequent years we enlarged both of those offices, and established new ones in San Ramon in Tracy. Along the way, we got too big to put our billing and administrative offices in the back part of one of the offices, so we established an administrative office in a business park in Dublin. In 2009, Richard Ash, MD, joined Bayside as Medical Director, a position we created as part of our continuing quality improvement mission. In 2010, we also added an Antioch office.In recent years, we expanded beyond primary care and added some pediatric specialists to our roster. From 2008 to 2011, a pediatric surgeon, Steve Yedlin, MD, worked in Bayside offices. From 2010-2011, we had our own Allergist/Immunologist and Pediatric Rheumatologist at Bayside, Steve Song, MD. Dr. Song helped us develop and expand our Bayside Asthma Program. From 2010 to 2013, we had our own Sports Medicine specialist, Melissa Rose, MD, with special expertise in concussion care. In 2010 we also added a pediatrician with Pulmonology training, Albert Yu, MD. We think these specialists have given us an added dimension of service for our patients, and have provided wonderful educational opportunities and support for our clinicians.
In 2013, our group was acquired by Packard Children’s Health Alliance (PCHA), the medical network of Lucile Packard Children’s Hospital Stanford. Now that we are part of the Packard Children’s network, we also have closer access to a large group of pediatric specialty services.We now have the expertise and support of Lucile Packard Children’s Hospital Stanford and Stanford University.
Why did we expand, and why did we join Packard Children's Health Alliance?
At Bayside, we have always wanted to be big enough to do things that size allows, yet small enough to be personal with our patients and among ourselves. We are now proud to be part of PCHA, a network of pediatric, OB, family practice, and pediatric specialty practices located throughout the Bay area. Being affiliated with such a high-quality university and hospital system allows us to provide the highest quality care and services to our patients, yet maintain our network of small offices in the East Bay – continuing to provide the personalized care you expect from Bayside. Being on the large size has enabled us to be professionally managed. We now have the expertise and support of Packard Children’s Hospital and Stanford University.
This means that our clinicians can be free to practice medicine and not worry about all the administrative aspects of maintaining a practice. Our administrative staff and PCHA take care of hiring, insurance contracting, paying, billing, and all the other tasks which clinicians in smaller practices generally have to do themselves.
As a group practice, we can also do things professionally that we might not be able to do otherwise. We can educate each other. We can go on vacation and know that others are there, within the same practice, to fill in for us. Our patients can easily get second opinions right here, without leaving Bayside. When patients move, they can often find another Bayside office nearby, and won’t have to switch practices. We can mount formal Quality Improvement initiatives. We can have a Medical Director to ensure we keep abreast of all new medical developments. We can have a mix of experienced clinicians and younger ones with more recent training. It is a very invigorating way to practice medicine.
But while size has its advantages, keeping the advantages of being small is very important. The essence of medicine is the connection between patient and clinician. We have small offices that are geared toward supporting that relationship, and that is the way it will always be.